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Refer-a-Friend Entry: The Viral Engine for Contest Marketing

Social sharing helps your contest and content go viral.

You’ve heard the saying, “word of mouth is the best form of marketing“.

Content shared on social media greatly improves your reach that’s why we’ve created Viral Share Entry.  Viral Share entry is a powerful addition to any contest because it adds incentive for your audience to spread the word for you.

“Ask your contestants to share your contest across multiple social networks to improve their odds of winning – we’ll keep track of all the entries for you.”

How viral share entry works

We create a unique tracking link for everyone who visits your contest.  When new people visit your contest from the tracking link we keep track of them. When new people enter the contest we give the person who shared the link extra entries into your contest improving their odds of winning.

  • How to set-up Viral Share Entry
  • Sign up for Rewards Fuel, choose a membership and get started creating your contest
  • Add Viral Share Entry as one of your entry methods.
  • Choose which sharing services you want people to use (Twitter, Facebook, Email, WhatsApp, ShareThis).
  • Customize the shared image, title and description so it looks right for your brand.

social share buttons

What Share Entry looks like for your contestants.

viral social share

Demo contest with viral share entry

Contests are customized easily. Add or remove page elements, change colors, fonts and more.

See a live Rewards Fuel contest demo

  • VIRAL SHARE FEATURES
  • Tracking links that send traffic directly to where your contest is embedded.
  • Completely customize how what sharing looks in social media (editing of meta and OG tag values)
  • Choose what social share buttons are included.
  • Custom tracking link for every contestant.

What plan do you need to use viral share entry?

Marketing Master, Promoter, Promoter Pro

Viral share entry is on all paid plans.

Viral share entry FAQs

  • How do we count entries?
  • We create a custom tracking link for every contestant so when people click through from the custom link we record it. If the person who clicks through from the custom link enters your contest the person who shared the link will receive entries.
  • Customize which services.
  • You can specify which sharing buttons are available for the contestant. We provide a copy/paste button for the link that allows contestants to share anywhere they like.  Options for social share include ShareThis, WhatsApp (on mobile only), Facebook, email, and Twitter.
  • If I embed the contest into my website will it share the hosted contest page or my website?
  • Contests embedded on your site will include tracking links that go directly to your site.
  • On which social network should you share content most frequently?
  • Simple, where you get the most benefit.  If you’re a brand that sells cool looking shoes, using Facebook might be your best solution.  If your a content marketer who’s audience hangs out on Twitter then get people to Tweet it.

Questions or comments? Need a hand setting up your contest?  Shoot us an email at info@rewardsfuel.com.

Run your next contest with Rewards Fuel

20+ entry methods, refer-a-friend with milestone bonuses, a free WordPress plugin, webhooks for Make and Zapier, a REST API, MCP for AI agents, and verifiable winner draws with RFWIN.

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First published on the Rewards Fuel contesting blog in 2019. Comments from the old blog were not carried over.

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